Look in the tackle boxes of any 10 bass fishermen you know, not only here in Louisiana but around the country as well and chances are excellent you'll find a Rat-L-Trap or two in half of them. With millions sold for years, this outstanding bass lure had its beginning and in fact, still calls Alexandria its home.
A few weeks ago, I had the privilege of joining a group of writers on a tour of north Louisiana lakes and outdoor-related industries to showcase just what our part of the world has to offer the fisherman. Hosted by the Explore Louisiana North group one of our stops was at the Bill Lewis Lure Company in Alexandria. Quite frankly, I was a bit shocked at what I saw.