The Farm has been rented out to Penal Farm Entertainment for a Blues and Old School music festival on July 3 beginning at 1 p.m.
Chris Broussard of the Cultural Crossroads and the Farm said the festival came at the right time.
"What this means to the Farm is that our picturesque four acre setting can be used more than a few times a year and by groups other than our own," she said. "I think the Farm is the perfect place for any kind of outdoor festival. As an organization, we had over-extended our volunteers and ourselves last year when we produced three major festivals. We decided at the beginning of this year that we could not afford to do that."
Broussard said the group has chosen to cancel Pearl Fest and Moon Over Minden for 2011.
"To have another group such as the Penal Farm Entertainment, LLC see the value in the Farm and the potential of another outdoor music festival was timely," she said.
The owners of Penal Farm Entertainment are Avrett Adams, "Sugar Bear" Ewing and Curtis Washington. This festival will be the kick-off for their group.
According to Sugar Bear, he has been into music his entire life. He and the rest of the group plan on making the festival an annual event.
"We wanted to do an event in Minden and thought blues and old school music would be music for everyone," Sugar Bear said. He added they chose the Farm because they were impressed with the facilities and people that ran it.
"It's just a great place and great people to work with," he said. "I don't think something like this has ever been done to this extent in Minden and we expect a good crowd. We needed outside but controlled facilities, like what the Farm offers."
Despite a lack of advertising, Sugar Bear says that he and the others already feel the festival is successful because they have come this far in putting on the show. The group and Broussard hope this event will garner future help in advertisement.
"I told them about the tourism advertising grants but they don't have their non-profit set up yet," Broussard said. "They are hoping that this kick off will be successful and they can get their non-profit status so they can apply next year for funding."
"They bring with them years of experience in the music industry along with the energy and muscle to make it happen, and we can, for the first time, sit back and enjoy the fruits of someone's labor," Broussard added. "We're proud to rent the Farm to them and support their efforts to bring more cultural programs to Minden and our parish. We're all wishing them our best."
Performing at the festival will be "Hollywood Hayes" (former member of Marvin Sease Band) Derek Rick, RNB Sensation Lewis AKA Mr. Freaky, Angela Wills, Ceasar Calloway, John Bryant and the Primetime band and more.
Admission for the festival is $10 per person. It is recommended patrons bring lawn chairs, ice chests and sunglasses for a full day of live music, food vendors, fun and games for everyone.